Role: Art Director, Designer
Prototype & User Testing
We created high fidelity wireframes and built out a detailed prototype for two rounds of user testing. Users had a series of tasks to complete and were recorded during the process, offering feedback along the way. Overall the app was well received by participants and feedback was used to inform future design decisions.
“I loved how easy it was to navigate, save products as well as make a purchase. It's also extremely helpful to have a barcode option, I see myself using this often!”